EVNT 310 - Meetings and Convention Management

Credit Hours: 3
Lecture Hours: 3
Laboratory (or Other) Hours: 0

Prerequisite(s): Junior status or permission of the instructor
Corequisite(s): None
Restriction(s): None

Meetings and Convention Management: Students will develop a better understanding of corporate meeting planning and convention management and service by: discussing the wide spectrum of the convention market; examining the individual needs of people who plan and are a part of the group function; and reviewing ways to service groups effectively. Emphasis is placed on both the convention services manager and the meeting planner perspectives.

Student Learning Outcomes of the Course:

Demonstrate ability to differentiate between setting goals and setting objectives for events
Perform the necessary steps to set a feasible budget and timeline
Apply the principles for agenda development and program design
Evaluate the various details that make a venue appropriate for a meeting or event
Communicate the components of a contract and how to best negotiate terms and concessions based upon a request for proposal (RFP)
Understand the process involved in organizing various types of events
Evaluate the appropriate audio visual and sound equipment required for specific meetings and/or events