BUSI 250 - Salesmanship

Credit Hours: 3
Lecture Hours: 3
Laboratory (or Other) Hours: 0

Other Course Attribute(s): AATE, APPR, BUSI, GMCM, ITTE, PREL

Prerequisite(s): BUSI 245 or permission of the instructor
Restriction(s): None

Corequisite(s): None

Professional selling techniques are presented and analyzed. Emphasis is placed on developing the ability to sell either products or services to include personal selling basics, customer analysis, the selling process, and sales management. Student demonstrations provide practice in realistic sales presentations.

Student Learning Outcomes of the Course:

Demonstrate the importance of the Marketing concept and mix in sales
Illustrate and identify the role of the following in the sales process:
Personal Selling Values, Systems, and Practices
Scientific Selling The Psychology of Sales and Sales Planning
Sales Management, Team Leadership, Planning, Organizing, and Control