BUSI 100 - Introduction to Business

Credit Hours: 3
Lecture Hours: 3
Laboratory Hours: 0

Prerequisite(s): None

Restriction(s): None

Corequisite(s): None

This course provides students with an introduction to current business in America. Attention is devoted to various business areas including production, marketing, finance, and human resource management. The course also explores selected businesses and their practices in order to illustrate the concepts, structures, and theories being studied.

Student Learning Outcomes of the Course: Introduce American Business practices to students so that they:

Understand and identify organizational structures, functions of management, and authority
Understand and identify financial concepts and investments from a corporate level
Understand and identify financial concepts and investments from a personal level
Understand and identify the responsibilities and elements of human resource management in business and motivational theories
Understand and identify economic systems and competitive structures in which businesses operate
Understand and identify the customer centered focus of the marketing mix (4Ps) and demonstrate marketing concepts in use
Provide an opportunity to evaluate a real world business enterprise and/or business person and produce college level writing on a business subject