EVNT 140 - Fundamentals of Sales and Networking

Credit Hours: 3
Lecture Hours: 3
Laboratory Hours: 0

Prerequisite(s): HOSP 105

Restriction(s): None

Corequisite(s): None

This course provides the fundamental principles of personal selling for events management. The sales process, customer relationship management, and the philosophy of networking for sales are explained.

Student Learning Outcomes of the Course:

Develop a conceptual framework for students individual personal selling philosophy
Demonstrate a working knowledge of the personal sales process
Execute the steps in the sales process from negotiation to contract signing
Recognize and apply available and emerging technologies
Adhere to classroom policies and demonstrate/exhibit professional behavior